Terms & Conditions

PRIVACY POLICY

Lovulum

A note from Lovulum

Lovulum creates refined non-alcoholic beverages and experiences rooted in craft, care and intention.
When you share your data with us — whether for an order, a workshop, or a collaboration — we treat it with the same attention and respect as our ingredients.

Below you’ll find how and why your data is processed.

Last updated: 19.02.2026

1. Identity of the Data Controller

Your personal data is processed by:

Lovulum
Loick Bekaert
Harelbekestraat 34
8570 Vichte
Belgium

Enterprise number: 1030.561.157
VAT number: pending
FAVV registration: pending

Email: lovulum@gmail.com

Lovulum acts as data controller within the meaning of the General Data Protection Regulation (GDPR).

2. Legal Framework

This Privacy Policy complies with:

  • Regulation (EU) 2016/679 (General Data Protection Regulation – GDPR)
  • Belgian Data Protection Act of 30 July 2018
  • Book XII of the Belgian Code of Economic Law (where applicable)

3. What Data We Collect

Depending on your interaction with Lovulum, we may collect:

a) Identification Data

  • Name
  • Address
  • Company name
  • Enterprise/VAT number (if applicable)

b) Contact Data

  • Email address
  • Phone number

c) Financial Data

  • Bank account number
  • Payment information (processed via payment provider)

d) Order & Event Information

  • Purchase details
  • Event specifications
  • Dietary restrictions or allergies (if voluntarily provided)

e) Website Data

  • IP address
  • Browser type
  • Cookies (see Cookie section if applicable)

Lovulum does not collect sensitive personal data unless voluntarily provided (e.g., allergy information for catering).

4. Why We Process Your Data (Legal Basis)

We process your data only when legally permitted under Article 6 GDPR:

1. Contractual necessity

To:

  • Process webshop orders
  • Deliver beverages
  • Organize workshops
  • Provide catering or consulting services
  • Issue invoices

2. Legal obligation

To comply with:

  • Belgian accounting legislation
  • Tax obligations
  • Food safety traceability obligations (FAVV)

3. Legitimate interest

To:

  • Improve services
  • Respond to inquiries
  • Prevent fraud

4. Consent

For:

  • Newsletter subscription (if applicable)
  • Marketing communication

You may withdraw consent at any time.

5. Data Retention

Your data is not kept longer than necessary.

Retention periods:

  • Accounting data: 7 years (Belgian tax law)
  • Client administration: up to 10 years
  • Marketing data: until withdrawal of consent
  • Website analytics data: maximum 26 months

After expiration, data is deleted or anonymised.

6. Sharing of Data

Lovulum does not sell your data.

Data may be shared only with:

  • Accounting provider
  • Payment service providers
  • Hosting provider
  • IT service providers
  • Courier/delivery services

All processors act under data processing agreements in accordance with Article 28 GDPR.

Data is processed within the European Economic Area (EEA).

7. Food Safety & Allergy Information

If you provide allergy or dietary information for events:

  • It is processed solely for food safety purposes.
  • It is only shared internally or with kitchen collaborators when strictly necessary.
  • It is deleted after the event unless legally required to retain.

8. Your Rights (GDPR)

Under the GDPR, you have the right to:

  • Access your data
  • Rectify incorrect data
  • Erase your data (“right to be forgotten”)
  • Restrict processing
  • Object to processing
  • Data portability
  • Withdraw consent

You may exercise these rights by contacting:
lovulum@gmail.com

Lovulum may request proof of identity to prevent misuse.

9. Complaints

If you believe your data is processed unlawfully, you may file a complaint with:

Belgian Data Protection Authority
Gegevensbeschermingsautoriteit /
Autorité de protection des données

Drukpersstraat 35
1000 Brussels
www.gegevensbeschermingsautoriteit.be

10. Security Measures

Lovulum takes appropriate technical and organisational measures to protect personal data against:

  • Loss
  • Misuse
  • Unauthorized access
  • Disclosure

This includes secure hosting, limited access to data, and encrypted communication where applicable.

11. Cookies

The Website may use functional and analytical cookies.

If non-essential cookies are used, explicit consent will be requested via a cookie banner.

You can adjust your browser settings at any time.

(You may add a separate Cookie Policy if you implement tracking tools.)

12. Changes to This Policy

Lovulum reserves the right to update this Privacy Policy.

The latest version is always available on the Website.